There is negative stigma around opioid addiction, when in fact it is fairly easy to become addicted. Research shows that it only takes 5 doses of prescription painkillers to develop an opioid addiction. So we took our most harmless addiction, social media, and used push notifications to raise awareness about painkillers.


ART DIRECTOR | ANDREA BARIDON           ART DIRECTOR | DAleryS Gonzales         CopyWriter | Daphne Lefran